Driveway Run Over
CAMPAIGN: CHECK FOR ME BEFORE YOU TURN THE KEY

Our new focus on driveway safety is finding the connection between vehicles and children. We are hoping to connect with drivers on an emotional level to make them check and think before they turn the key and hit the accelerator. 

Our message is simple: CHECK FOR ME BEFORE YOU TURN THE KEY -- walk around the car, and make sure children are in a safe place and supervised by an adult.

Central to the campaign is the 'Check for Me’ photo frame key rings. We encourage parents to place their child’s photo in the key ring, so there’s an emotional reminder to keep kids safe. 

Order a key ring here.

Our partners

Driveway Run Over Injuries in NZ
THE NUMBERS

5

children are killed each year in NZ driveways.

>20

children a year or 1 a fortnight are admitted to Starship Hospital

2yo

Most children injured are toddlers, aged two years.

View Driveway Run Over Resources

Click the link above to order or download resources (i.e. posters, flyers, infographics) relating to this injury issue.

CHECK FOR ME BEFORE YOU TURN THE KEY

Walk around the car and CHECK before you get in and check for children. SEPARATE play areas from driveways with fencing and gates. SUPERVISE children whenever cars are moving. 

Identify the signs of a risky driveway

  • A long driveway.
  • A driveway in a quiet road or cul‐de‐sac.
  • A driveway that also provides pedestrian access to house (no separate pedestrian pathway).
  • A driveway leading to lots of parking – cars need to be moved around to make room or allow vehicles to leave.
  • No physical barrier (i.e. fence) between driveway and outdoor play area.

Know where the kids are before getting in the car

  • CHECK for children before driving off
  • SUPERVISE children around vehicles – always
  • SEPARATE play areas from driveways

Safekids Aotearoa has interactive driveway run over awareness kits to highlight the human, environmental and vehicle design factors that contribute to a child driveway run over. This is free to borrow and is available in most regions. 

Learn more

For information from other organisations, search our Information Service and Links pages.